About

I work with creativity and innovation as lenses to support projects in culture and health from their early stages, helping them grow into viable and sustainable initiatives across public institutions, companies, startups, and research environments.

My work focuses on how creativity and innovation operate within complex systems, and on working alongside teams and organisations to shape ideas, strategies, and structures that can be implemented and sustained over time. I am particularly interested in what emerges when disciplines that rarely speak to each other are invited to collaborate.

I currently serve as Head of Innovation at the Health Research and Innovation Institute (IRIS) of the Universitat Politècnica de Catalunya (UPC), and as co-founder and Strategy Director of XartecSALUT, Catalonia’s leading innovation network in health technologies. Alongside this, I teach Economics and Innovation at the University of Barcelona’s Faculty of Economics and Business and at ESMUC (Escola Superior de Música de Catalunya).

My academic background spans economics, management, and the humanities. I hold a Ph.D. in Economics and an MBA from the University of Barcelona, as well as degrees in Business Administration and Management and English Philology. This hybrid training shapes how I approach creativity and innovation: not as abstract concepts, but as practices rooted in context, language, and people.

I am the academic co-director of the HEC Montréal – University of Barcelona Summer School in Management of Creativity, and I collaborate with social-impact incubation and acceleration programmes such as Ship2B, SINAPSIS (focused on live arts in the Canary Islands), and Mobile World Capital.

I regularly collaborate with public administrations in the Balearic Islands and Madrid as an evaluator of innovation and cultural funding programmes, and I curate cycles of thought and dialogue for international organisations such as the “la Caixa” Foundation. I also mentor and collaborate on projects in the cultural and creative industries.

My professional experience includes roles in business development at the Biotechnology Research Centre of Canada’s National Research Council (Montreal) and at the University of Technology Sydney, as well as research appointments at Inland Norway University (Lillehammer) and Kunsskapsverket, Norway’s National Knowledge Center for Cultural Industries.

I have published multiple scientific articles and authored three books, including La Innovación en la Gestión de la Cultura (Edicions UB). Across all these contexts, a simple conviction guides my work: creativity and innovation only create real value when they connect people, disciplines, and institutions with care, responsibility, and long-term vision.